topgolf Archives - Âé¶ą´«Ă˝Ół»­ /tag/topgolf/ Business is our Beat Fri, 13 Dec 2019 16:52:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 /wp-content/uploads/2019/01/cropped-Icon-Full-Color-Blue-BG@2x-32x32.png topgolf Archives - Âé¶ą´«Ă˝Ół»­ /tag/topgolf/ 32 32 Topgolf Live event kicks off at Chase Field with fundraising for Make-A-Wish America /2019/12/13/topgolf-live-event-kicks-off-at-chase-field-with-fundraising-for-make-a-wish-america/?utm_source=rss&utm_medium=rss&utm_campaign=topgolf-live-event-kicks-off-at-chase-field-with-fundraising-for-make-a-wish-america /2019/12/13/topgolf-live-event-kicks-off-at-chase-field-with-fundraising-for-make-a-wish-america/#respond Fri, 13 Dec 2019 19:30:03 +0000 https://chamberbusnews.wpengine.com/?p=12466 Chase Field, downtown Phoenix home to the Arizona Diamondbacks baseball team, is hosting a Topgolf Live golf game this weekend to bring entertainment to local families and companies while raising money for charity. “It is thrilling to turn one of 30 Major League Baseball stadiums into a legitimate Topgolf venue, showing the versatility of our […]

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Chase Field, downtown Phoenix home to the Arizona Diamondbacks baseball team, is hosting a Topgolf Live golf game this weekend to bring entertainment to local families and companies while raising money for charity.

“It is thrilling to turn one of 30 Major League Baseball stadiums into a legitimate Topgolf venue, showing the versatility of our facility,” said Derrick Hall, president and CEO of the Arizona Diamondbacks. “And the response from fans and consumers shows the popularity of Topgolf itself and the enthusiasm for pairing it with our home.”

Topgolf Entertainment Group is a global sports entertainment platform with a unique edge: Topgolf balls use the company’s Toptracer technology to track the ball’s flight through the air, including distance, height, spin and more.

Topgolf has four permanent venues in Arizona: in Scottsdale, Gilbert, Tucson and its along the Loop 101 freeway.

Topgolf balls use the company’s Toptracer technology to track the ball’s flight through the air, including distance, height, spin and more. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)
Topgolf balls use the company’s Toptracer technology to track the ball’s flight through the air, including distance, height, spin and more. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)

“But tonight, we are here at Chase Field; this is called ,” Topgolf CEO Dolf Berle said on an upper deck of Chase Field, where Topgolf driving range bays have been temporarily installed on top of stadium seating.

“Topgolf is in the business of creating moments that matter and connecting people in meaningful ways, so our hope is that lots of people will come out and enjoy their families and their fellow colleagues at work and have a great time hitting balls out onto the field,” he said.

Berle said he chose Chase Field for Arizona’s first Topgolf Live event because he is friends with Hall. The two CEOs work together on the board of the , which is based in Phoenix, Berle said.

“The success of the event will also benefit Make-A-Wish America, as Dolf [Berle] and I, who each serve as national board members, both agreed in the early planning that wish kids should be a focal point,” Hall said.

“We had this dream that we could do something together where we could bring joy to families and companies here in Phoenix, at Chase Field, through Topgolf, and then at the same time , because we have a fundraiser going for Make-A-Wish,” Berle said. “This is a wonderful combination of all of those things.”

Topgolf Live offers golf fans the chance to hit golf balls right onto the baseball diamond at Chase Field. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)
Topgolf Live offers golf fans the chance to hit golf balls directly onto the baseball diamond at Chase Field. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)

Topgolf was founded in the United Kingdom in 2002, and its original three locations outside London are still open today. There are more than 55 Topgolf , according to Berle.

“When we came to the United States in 2005, one of the first places we came was Scottsdale, and that’s because of the wonderful , and the great climate, and we felt that it would be a great place to test the concept,” Berle said.

Topgolf also has locations in Australia and will be expanding globally in 2020, opening venues in Monterrey, Mexico, and Dubai.

“Many people really understand Topgolf as a venue business, but in fact there are several parts of the business, because we’re a platform company,” Berle said.

Toptracer technology is Topgolf’s biggest claim to fame and is used in golf matches and tournaments seen on television to give an easy-to-understand visual representation of the ball’s trajectory.

“If you watch golf on TV and watch tournaments, you’ll see Toptracer,” Berle said. “Pro golfers really value that, and it makes it fun to watch in terms of TV broadcast.”

According to Berle, Toptracer is used at driving ranges in 25 countries around the world.

Topgolf has a number of venues called — the indoor, urban version of Topgolf for big cities.

Last, but not least, Topgolf is a media company: It produces the video game “,” which is “the most popular photorealistic golf [game] you can play on a computer or on your phone,” according to Berle.

“We furthermore have Topgolf original content, which is ,” he said. “This coming year, you’re going to see an with Topgolf [in collaboration] with Will Smith and Jada Smith, and that will be a lot of fun. It’ll be in the vein of the original content video series that we’ve done over the past few years — things like and and also .”

Archie Bradley, No. 25 pitcher for the Arizona Diamondbacks, stopped by Wednesday for a round of Topgolf Live. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)
Archie Bradley, No. 25 pitcher for the Arizona Diamondbacks, stopped by Wednesday for a round of Topgolf Live. (Graham Bosch/Âé¶ą´«Ă˝Ół»­)

“We’re a platform company, we’re a global sports entertainment company, and we owe a lot to Arizona, because we have four venues here, all of which we love, and we appreciate Arizona as part of our history,” Berle said.

Berle said he hopes hundreds of people will come out to the venue to enjoy the game in a unique setting.

“Tonight, we have the players — a lot of the Diamondbacks players; Baxter is here; we’ve got a number of celebrities,” Berle said.

“The weather is perfect, and if you’ve ever dreamed of hitting a ball really far at Chase Field — it won’t be a baseball in this case, but come out and hit a golf ball.”

Topgolf Live at Chase Field is .

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Topgolf Glendale is a hole-in-one /2018/09/18/topgolf-glendale-hole-in-one/?utm_source=rss&utm_medium=rss&utm_campaign=topgolf-glendale-hole-in-one /2018/09/18/topgolf-glendale-hole-in-one/#respond Tue, 18 Sep 2018 17:00:54 +0000 https://chamberbusnews.wpengine.com/?p=4236 Glendale will be home to Arizona’s fourth Topgolf. The venue will open this fall with over 500 employees and features a variety of amenities.Soon you can drink, eat and practice your swing at Topgolf Glendale, located directly west of the 101 freeway off Bethany Home Road. Topgolf is a golf-focused entertainment venue where guests of all levels of golf expertise can enjoy a driving range from the comfort of their hitting bay. Food, drinks, event spaces and a […]

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Soon you can drink, eat and practice your swing at , located directly west of the 101 freeway off Bethany Home Road.

Topgolf is a golf-focused entertainment venue where guests of all levels of golf expertise can enjoy a driving range from the comfort of their hitting bay. Food, drinks, event spaces and a variety of other amenities are available.

Senior Marketing Manager Trisha Smith said Topgolf Glendale “will open with over 500 associates in the building. That’s everything from front-of-the-house bay hosts, bartenders, guest services. And then we have back-of-the-house which is our facilities team, maintenance on the field, marketing, sales and administration.”

Smith said that as the venue grows, Topgolf Glendale will host hiring events as needed. A full and ready-to-go staff is a necessity for a large venue with a variety of amenities.

“At this venue we’ve got a total of 102 hitting bays, 34 bays per level, three levels,” Operations Manager Jon Stone said.

He also explained that the venue offers a variety of indoor and outdoor spaces for leisure and events.

Smith described Topgolf Glendale as a prototype that is unique from the other venues.

“We’re not only excited to be part of Glendale, but to give Glendale our newest and best- I guess you can say- venue,” Smith said. “We’ve really tried to incorporate a lot of the suggestions that our guests have given us about amenities that they would like to see.”

Smith said some of the venue’s unique features are charging stations at each hitting bay, outdoor leisure spaces on each level and extended tee lines.

The Glendale venue will be the third Topgolf in the Valley, and the fourth in Arizona. It is in close proximity to the State Farm Stadium and the Westgate Entertainment District, which already attracts a variety of locals and tourists.

“We’ve been looking at the West Valley for a little while and we were really excited to be able to come to this side of town,” Smith said. “And after meeting with [the City of] Glendale and hearing about all the amazing plans that they have for growth and development, we just kind of knew this was the right place.”

The city’s growth and the were not the only enticing factors.

Smith explained that the city of Glendale was “very accommodating” and “they really helped make the process quick. There wasn’t a whole lot of red tape that we had to jump through. And any we did, they really helped walk us through that process. They’ve been very warm and inviting.”

Topgolf Glendale is set to open on Friday, September 21.

“We’re just excited for everybody to come and have a good time, play and encourage people to come out and see the venue,” Smith said. “If you’ve never been to Topgolf, we’re not just for golfers. We are a sports entertainment venue, we have something for everybody. If you have been, this one’s unique so come check it out.”

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